Concert health Social Media Design

Project Goal

Concert Health’s brand needed an elevated social media template design that communicates to their multiple social channels. 

Problem

The problem our team had to solve was translating their minimal brand to a cohesive template design that featured different layouts to accommodate each social spotlight.

Solution

We created a template layout that communicated the common design elements that would serve as the base for each visual post. This layout strategy was applied to three sub groups of templates:
Spotlight templates: team features, speaking opportunities, employee features, coverage quotes, customer testimonials. 
Text feature templates: national days, recruitment and hiring posts.
Photo feature templates: company milestones and brand feature.

scope of project

Social Media Template Design
Social Media Strategy
Data Visualization
Brand Identity

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